The Marketing GP, a Newcastle-based strategy-led marketing agency, has entered an exciting new chapter with the appointment of Alyssa Brault as Co-Owner, joining Founder Holly Martin in leading the business.
What began 13 years ago as Just Holly – a one-person consultancy run from Holly’s laptop – has since evolved into The Marketing GP, a full-service marketing agency delivering strategy and implementation to clients across Australia. The agency now partners with businesses of all sizes, providing clarity, creativity and results-driven marketing solutions.
For several years Alyssa has worked alongside Holly as the 2IC to grow the agency, supporting clients with strategy development and end-to-end marketing management. The formalisation of her role as Co-Owner reflects the collaborative leadership model that has already been driving the agency’s success.
Holly said this was a natural step forward for the business.
“Alyssa has been instrumental in shaping The Marketing GP, and together we’ve built a team and culture that we’re incredibly proud of. Making her partnership official means our clients benefit from even greater depth of expertise and shared leadership,” Holly said.
Alyssa brings a wealth of experience across strategy, content, digital marketing and implementation across all mediums, and has played a pivotal role in expanding and refining the agency’s service lines into marketing implementation and CMO services.
“It has been such a privilege to be part of The Marketing GP’s growth story. What excites me most about this new chapter is that we’re doubling down on what makes us different – our approach towards providing all marketing services from one team, commitment to long-term partnerships and to being the team businesses can truly rely on,” Alyssa said.
With Holly and Alyssa at the helm, the business is poised to continue delivering one place for all business marketing needs, from high-level strategy to day-to-day implementation.
IMAGE | The Marketing GP Co-Owners, Alyssa Brault and Holly Martin
