Local marketing agency, The Marketing GP has been recognised in the top six per cent of HubSpot Partners across Australia and New Zealand.

HubSpot recently announced that The Marketing GP was chosen from 318 HubSpot Solutions Partners to join the HubSpot Partner Advisory Council, alongside 18 other organisations.

The Council relies on partners around the world to provide input from their own, and client, experiences to help shape the future of the software solutions.

Chief Marketer and Managing Director, Holly Martin is the representative from The Marketing GP to sit on the Council, and is thrilled to be sharing her insights into how HubSpot can adapt to deliver even greater benefits to their clients.

“We follow really high standards when it comes to all work we deliver at The Marketing GP, with a core focus on achieving strategic outcomes for our clients,” Holly said.

“I am excited to support HubSpot in making decisions that will benefit our current and future clients who are seeking a tool that enables growth and is one source of truth for a business’ sales and marketing. And in doing so, we hope to help put the Hunter on the radar as a place of inbound marketing innovation alongside other leaders nationally.”

The 2022 HubSpot Partner Advisory Council cohort was determined through a competitive application process. The Marketing GP was chosen for their exceptional client outcomes, and rapid advancement from a Gold Partner to a Platinum Partner in under a year.

As a Platinum Solutions Partner, The Marketing GP has cemented its position as a leader in providing inbound marketing and sales enablement solutions to organisations based not only in the Hunter region, but across the country, into New Zealand and beyond.

The Marketing GP has quickly climbed the HubSpot Partner Program tiers, and credits this to their clients’ high level of software engagement, variety of tools and processes implemented, custom solutions implemented, and the impressive outcomes that have been achieved through the expert guidance of their inbound marketing team.

The Marketing GP’s Inbound Marketing & Sales Enablement Manager, Claire Raymond said being awarded Platinum Partner status is a huge step for their company.

“Reaching Platinum less than a year after achieving Gold is a great achievement in recognition of all our hard work, and the results we’ve achieved for our clients,” Claire said.

“Being Platinum means that we’re amongst the first to learn about new products and features, so our clients also remain ahead of the game. It’s really exciting to be building some quite complex implementations that use the software in really new and innovative ways, and we’re thrilled to now have greater access to private BETA programs on behalf of our clients.”

As one of the only a few in the Hunter Region, The Marketing GP can offer additional resources to businesses looking for assistance in establishing or optimising their HubSpot portals.

“Being a Solutions Partner means we understand and use the software ourselves, which gives us the experience and knowledge needed to provide high quality consultation, training, and integration services specific to individual business goals,” Claire said.

According to New Perspective, of the 3,000 HubSpot Partners across the globe, only 1 in 20 become certified Platinum.

HubSpot is a sophisticated CRM software which makes it easy for businesses to grow and work together, breaking down the barriers between marketing to sales and customer service.

The Marketing GP offers HubSpot onboarding, optimisation, training, inbound marketing strategy, and sales enablement services to businesses of all sizes, and across all industries. This service line is in alignment with their portfolio of offerings including website development, brand creation, event management and strategic digital campaign implementation – enabling them to provide a complete integrated marketing solution.

IMAGE | Chief Marketer & Managing Director, Holly Martin and Inbound Marketing & Sales Enablement Manager, Claire Raymond celebrate milestone HubSpot success for The Marketing GP.