Local marketing agency, The Marketing GP is helping Hunter businesses to make the most of the coronavirus lockdown by offering its marketing course for free.
Recognising that local business owners and administration teams may have more time on their hands as a result of the downturn brought on by social isolation restrictions, the Carrington based agency is encouraging people to upskill in marketing to help them bounce back when business returns to normal.
Business owners and their teams have access to all of the course modules delivered in the The Marketing Reality, which is a 12-week course covering key areas of business marketing to help participants achieve real outcomes for their business.
Chief Marketer of The Marketing GP, Holly Martin, said she hopes providing education around practical marketing skills whilst many are facing hibernation will help businesses to stay in business and people to stay in jobs.
“We want to encourage business leaders and owners to take this time to think differently and learn valuable skills that can help them fall back on their feet and succeed when we do get out of this environment of business unusual,” Holly said.
“We’ve opened the gates to our course to provide insight, advice and guidance around the effective marketing tools that can help them navigate this challenging time and grow their brand when they do return to business.”
The course includes branding essentials, content marketing, website essentials, social media, email marketing, video, public relations, advertising and more!
“We will likely see some pretty significant lasting changes to the way people consume information and make purchases following the pandemic. People who weren’t confident in the online space have discovered online shopping, and virtual catch-ups could very well become a new norm,” Holly said.
“So the digital modules in particular are a key learning for businesses who do want to stay relevant in a rapidly changing and highly competitive marketplace.”
The Marketing GP delivers creative and clever marketing solutions from its headquarters based in Carrington and services medium to large businesses across a range of industries.
As general practitioners in all areas of marketing, the business ties together all marketing channels and strategies for an integrated solution.
Access to the free The Marketing Reality modules is available by visiting The Marketing Reality website.
